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Inside Track early access opens in General presale September 2
Two runners mid-stride in low light, wearing the Cambie

Introducing the Cambie

Cushion
with a
backbone.

The softest ride we've ever built — and it still rides like a Hettas. Inside Track members get first access on September 1, one day before the presale opens to everyone.

Photography — Beth Whitehead
  1. Inside Track Sep 1 Members shop the Cambie first
  2. General presale Sep 2 Open to everyone
  3. Ships Late Oct Straight to your door

Where it came from

We didn't set out to build a softer shoe. Our testers told us to.

The Cambie began as feedback. Alma wearers — 77 of them, in wear tests and in our stores — kept telling us the same thing: they loved the ride, they wanted more cushion for the easy ones. Recovery runs. Daily mileage. Walks. The days you're not thinking about pace.

So we built the shoe you reach for without thinking. The softest midsole in our lineup, on the same VeloPropulsion system as the Alma — but with a perforated Pebax plate in place of the full-length one. Engineered stiffness at toe-off. Natural flex everywhere else.

87.5% of wear-test participants said they'd put the Cambie in their rotation

Two Hettas testers talking after a run in hard afternoon light

That feeling of "oh, this was actually built for my foot" is the whole reason Hettas exists.

Lindsay Housman — Founder & CEO

Early access opens September 1.